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text from http://www.hollywoodrag.com/
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Paris Hilton is still a wanted woman!
She has just been named the face of the new Bliss collection by famed
Italian jeweler Damiani. I got an exclusive invite to catch up with
the hotel heiress just moments ago at a Los Angeles studio, where she
was shot for the launch of her three-year campaign by photographer
Ellen Von Unwerth.
"It’s an honor to be part of this campaign," Hilton told me, adding,
"I love fashion, and I love diamonds."
Hilton joins an impressive list of celebrities that have been associated
with Damiani, including Brad Pitt and Gwyneth Paltrow. Pitt is also
codesigner of the jeweler’s D Side collection.
Bliss will target a younger market for Damiani, with pieces in gold,
stainless steel, wood, and, of course, diamonds. Prices will range from
$60 to $3,000.
Proclaiming Hilton an "icon," Silvia Damiani, the company's vice
president and director of style and communications, told me, "She's perfect.
It's our young and our very fashionable line."
Hilton's Bliss campaign will run overseas for a year before hitting the
U.S.
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